Advertising and
Marketing on this web site
Australians International, like any commercial
enterprise, is always willing to explore ways to increase our revenue, and to
"grow" the business. This in turn will allow us to offer more and better
services and products to our Subscribers.
We are happy to look at
ways to use this web site to help market other products, provided it is done in
a way that makes the site more valuable to our supporting Subscribers, and
gives them a direct benefit.
If you are interested in
promoting your business on this site, then please read these policies
carefully.
Subscribers' interests first We insist on
protecting the interests of our Subscribers, and all products, services, and
marketing material must be of value and interest to Australians overseas, and
your promotion through this site must offer some benefit to our
Subscribers.
"Australian" products Wherever possible,
preference will be given to Australian services and Australian made products,
or the products and services of Australian owned businesses, or businesses
which employ significant numbers or proportion of Australians, either in
Australia or overseas.
Advertising We will accept paid advertising
for products and services, but only if...
1/ the products and services
are of significance, value, and benefit to our Subscribers, who are Australians
living, working, or visiting overseas; or 2/ the products and services
are offered to our Subscribers at special rates, either discounted or on
extended credit terms, or contain some exclusive value-added
component; or 3/ they are specifically enhanced or modified to make them
more valuable to our Subscribers; or 4/ they are offered exclusively to
our Subscribers.
Promotion We are prepared to allow certain
"promotions" of appropriate products and services from this site, without
direct revenue to our organisation, provided the promotion gives our
Subscribers a specific benefit.
This concept applies to
situations where the product might not have a unique advantage for our
Subscribers, or be specifically designed to be of advantage to Australians
while overseas, but there must be a direct and substantial advantage to our
Subscribers for purchasing that item through the particular
promotion.
Direct sales In some cases, it might be
appropriate to arrange for products and services to be purchased directly
through this web site. This can take the form where a Subscriber or other
visitor to our site can "click-through" to the supplier organisation, and
order, or indeed, purchase the products.
In some situations, this will
be organised on a basis where Australians International receives a commission
on that sale. Again, we believe this is in the long term interests of our
Subscribers, provided the commission is not excessive, and the Subscribers are
receiving what they want and need, at a fair price.
Subscribers' self-promotion We will also look
favorably at marketing strategies to allow genuine Subscribers of Australians
International to use this site for self-promotion, such as promoting their own
abilities or small business interests. We will also consider proposals from
larger firms who have sponsored Subscriptions, where that firm wants to use
this site for marketing, in line with all the other guidelines set-out on this
page.
Restrictions We reserve and retain the
complete and absolute right to refuse, reject, or terminate without notice, any
advertising, promotional, or marketing material or strategy which is itself, or
promotes any products or services which are, or could reasonably be suspected
of being, illegal, fraudulent, fallacious, misleading, immoral, unethical,
defamitory, subversive, anti-social, racist, sexist, or otherwise intollerant,
overtly political, or in unacceptable or questionable taste.
While we gladly support and
encourage the Internet's ability and generous attitude to the freedom of
speech, we do not intend to allow anyone to use this site in ways which offend
our Subscribers, or the Internet community's acceptable standards, or society's
generally accepted standards.
Where to start If you are interested in using
the resources of this web site to market yourself, or your products and
services, please send us an e-mail, giving us as much information as possible.
Be sure to include your e-mail address so that we can respond
promptly. |